Low-Code Blockchain Platform for CRM by Salesforce

Sophia Casey
3 min readOct 23, 2020

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Blockchain applications are growing; almost all the business verticals are trying to explore the different ways to implement the Blockchain technology in their business. They are also hiring Blockchain developers and blockchain experts who can leverage this technology. We all know about Blockchain’s application in different business domains like healthcare, sales, marketing, pharma, education, and finance, and many other sectors. Here we will focus on how the world’s largest CRM company, Salesforce, has embraced the Blockchain platform and how it will be using it for the benefit of the Salesforce users.

Blockchain platform and Salesforce:

Salesforce has come up with the Salesforce Blockchain platform, a low code platform where organizations can share verified data across a network of trusted partners. With this technology, the company aims to create Blockchain networks, apps, and workflows, which can enhance the customer experience and create a new level of trust amongst the consumers and even the stakeholders.

What does this new low-code Blockchain platform include?

Salesforce Blockchain is developed on Hyperledger Sawtooth. With the help of this Blockchain platform, Salesforce aims to lower the barrier and enhance the sales process’s speed. It also aims at developing a network of trusted partners. It aims at bringing together authenticated, distributed data, and CRM processes. This Blockchain platform brings with it:

Build Networks with Clicks- One can easily build and maintain Blockchain network, applications, and smart contracts using this Blockchain platform. One of this low-code Blockchain platform’s notable features is that the customers can create and share blockchain via click and not coding. So, it’s a simplified version which will lure more customer.

Data Automation at a faster speed- The Salesforce Blockchain makes Blockchain data actionable. One can easily layer complex Blockchain data on the existing sales or marketing process. Companies can also use intelligent AI algorithms for the integration of Blockchain data for sales prediction and forecasting.

Engage Partners Easily — One of Salesforce’s focus areas has been to lower the entry barriers for partners and distributors to leverage Salesforce Blockchain. With this Blockchain With this, the companies can easily interact with third-parties, and they can also add third parties to their network with a click of a button, thereby creating a network of trusted partners. This resolves the apprehensions surrounding who is participating in the Blockchain network.

The Salesforce Blockchain has been developed on Hyperledegr, which offers an enterprise-level solution and permissioned Blockchain. Salesforce Blockchain is also a similar type; companies will allow their trusted distributors and associates to join the network, thus creating a level of trust. And all this happens at a click of a button.

Conclusion-

This is one of the many use cases of Blockchain. It is a fact that Blockchain holds the boundless potential to impact businesses. Blockchain developers and experts are in great demand. The career growth with Blockchain will witness a positive growth, and if you too wish to become a part of this growing graph, this is the time to pursue Blockchain certification course by Blockchain Council.

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Sophia Casey
Sophia Casey

Written by Sophia Casey

I’m a Blockchain Expert | I’ll help you to make a good understanding of Advance Technology —Blockchain.

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